Angela Truscott: a new Take Two chapter

As a new brand (and new era!) of the business begins, founder Angela Truscott speaks to Creative Director Jo Wright about building an inclusive creative community rooted in education, quality, and care. Angela shares the personal and professional journey behind Take Two – from leaving corporate life to championing artists, students, a caring team, and collaboration. This episode offers rare insight into values-led creative leadership.

Show Notes

Five key takeaways from this episode:

1. A successful brand refresh starts internally - “your internal culture externalised” - ensuring visual change reflects lived values, not trends.
2. Letting go of legacy language and structures can create space for inclusivity, growth, and new creative disciplines without erasing the brand’s origins.
3. Building a brand collaboratively - with team members, tutors, and community - creates shared ownership and long-term resilience.
4. Trusting others to carry the work forward is a necessary evolution for founders, allowing the brand to grow beyond a single person.
5. Creativity flourishes when pressure is removed - embracing “take two” as a mindset invites experimentation, confidence, and continued learning.

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